Will Roegge

Will Roegge is an American director of digital content, commercials, and feature films.

His 2009 short film, Climb Attack, was a finalist for the Motor Press Guild's Dean Batchelor Award. Best known for his automotive filmmaking, Will's work has been featured on ESPN Sports Center, Fox Sports Net, and Top Gear BBC's blog.

As the complete filmmaker, Will directs photography and operates camera. He has worked for a diverse range of clients from BFGoodrich tires to the Sundance Film Festival.

In 2010, Will directed cinematics for Electronic Art's - Need for Speed Shift 2 video game.

In 2011, Will directed the second and third BFGoodrich broadcast commercials featuring Olympic Gold winner Shaun White. He co-founded Digital Guerilla, a digital production company that has done work for: Chiat/Day/TBWA, the Martin Agency, Goodby, Silverstein and Partners, and Team GO.

Will lives in Los Angeles, California.